Lavish NYC penthouse re-lists for $37.6M after price cut

Nov 25, 2022     NY Post

Click here for more

Inside a $37.6 Million NYC Penthouse With Unobstructed Views of the Entire City

Nov 07, 2022     Robb Report

Click here for more

Multifamily Communities Are Adapting To Social Distancing With An Array Of Virtual Amenities

Mar 23, 2020     Forbes

Time Equities’ 50 West, a luxury condo tower in Lower Manhattan, just launched virtual amenities such as fitness classes, virtual personal training and online kids classes. The customized amenities have been made available by Axiom Amenities.

Click here for more

5 Residential Developments with Unique Experiential Amenities

Aug 11, 2017     Robb Report

There’s no need to leave your residential building to experience the finer things in life. We’ve found a collection of city dwellings on the East and West coasts that offer amenities carefully curated to elevate the luxury-lifestyle experience.

Click here for more

In New Condos, Art Is Now a Crucial Part of the Deal

Jul 28, 2017     The New York Times

At 50 West, Time Equities’ new 187-unit condo building, there is a glass-walled exhibition space in the lobby viewable from an outdoor plaza, which will host a rotating display of art.

Click here for more

8 Developments Offering Residents One-of-a-Kind Experiences

Jul 07, 2017     Unique Homes

In an era of innovation, developers are challenged more than ever to differentiate themselves from competitors. In addition to top-of-the-line amenities, residents are also craving one-of-a-kind experiences.

Click here for more

'Designer Wellness' Is Newest Status Symbol for Luxury Buyers

May 24, 2017     Mansion Global

Health gurus are getting involved in buildings from the ground up

Click here for more

Developers give new meaning to ‘working from home’

May 23, 2017     South China Morning Post

Designers are creating dedicated workspaces in high-end residences that allow apartment owners to work outside their flats.

Click here for more

Exclusive First Look: See the Inside of 50 West, New 64-Story Residential Tower in Financial District

May 19, 2017     New York YIMBY

Construction of 50 West, the 64-story, 784-foot-tall residential building at 50 West Street, in the Financial District, wrapped up earlier this year before it opened to residents in February...

Click here for more

Working From Home? Real-Estate Developers Are Here to Help

Apr 28, 2017     MSN

To attract affluent professionals with a mobile lifestyle, architects and developers are adding high-tech communal work spaces and flex rooms to their designs.

Click here for more

Working From Home? Real-Estate Developers Are Here to Help

Apr 27, 2017     Realtor

In apartment buildings, they are installing work lounges inspired by the creative work environments of the tech world—less business center and more cyber-café—with big windows, hip furniture and often, free coffee.

Click here for more

Working From Home? Real Estate Developers Are Here to Help

Apr 27, 2017     The Wall Street Journal

To attract affluent professionals with a mobile lifestyle, architects and developers are adding high-tech communal work spaces and flex rooms to their designs.

Click here for more

Behind the Exhibit: Luxury Digs for Art Lovers

Apr 20, 2017     DuJour

At Manhattan’s 50 West, four artists-in-residence were selected to critique the ongoing construction of the building to achieve the best design.

Click here for more

Starchitects Helmut Jahn and Annabelle Selldorf Discuss Latest in Luxury Real Estate

Mar 06, 2017     Haute Living

In this part of our power player architects feature, starchitects Helmut Jahn and Annabelle Selldorf discuss the latest luxury real estate trends in New York.

Click here for more

Working From Home? Real Estate Developers Are Here to Help

Apr 27, 2017     Wall Street Journal

Even luxury condo developments lure buyers with facilities for at-home work.

Click here for more

Building Tour: 50 West

Apr 25, 2017     Field Condition

The completed tower will feature 191 condo units, some of which will offer duplexes with double height living rooms. Four floors of amenities will include a pool, private fitness center, an entertainment floor, a landscaped rooftop observatory, and office condominiums on the third floor available for purchase by the residents.

Click here for more

Luxury Digs for Art Lovers

Apr 20, 2017     DuJour

5 top-of-the-line residences ideal for art patrons

Click here for more

Closings Underway at FiDi Tower

Apr 19, 2017     Brokers Weekly

"Having acquired the site more than 30 years ago, I'm proud to see 50 West come to fruition and take its place on the skyline of Lower Manhattan," said Francis Greenburger, Chairman and CEO of TEI.


9 NYC Penthouses with Million-Dollar Views—and Price Tags to Match

Apr 10, 2017     Robb Report

Views of the Hudson River, New York Harbor, the Statue of Liberty, and skyscrapers galore are framed by the curved, floor-to-ceiling windows in architect Helmut Jahn’s sleek half-floor Penthouse 61B.

Click here for more

NYC Spaces - Luxury Lobbies

Apr 01, 2017     Mann Report Residential

50 West Street was featured in Mann Report Residential's special feature on Luxury Lobbies.


FiDi Condominium 50 West Unveils Exteriors and TCO Update

Apr 01, 2017     Mann Report Residential

TEI recently unveiled two model residences and moved their sales gallery to 50 West.


Helmut Jahn’s 50 West Street unveils two new model units

Jan 18, 2017     Curbed New York

It’s been a little more than two years since listings at Helmut Jahn and Thomas Juul-Hansen’s 50 West Street hit the market, and though many of its apartments have entered contract, move-ins haven’t begun quite yet.

Click here for more

Luxury Real Estate Goes to the Dogs (and Chinchillas)

Jan 11, 2017     Mansion Global

Fidos and Fifis lucky enough to live in luxury developments are frolicking in their own swimming pools, getting high-end haircuts, blowouts and pawdicures on-site, and enjoying prearranged vet visits, play dates and “yappy hours.”

Click here for more

Luxury Condos Near Top Universities in New York City

Dec 05, 2016     New York Spaces

50 West, one of the Financial District's newest luxury towers, is located within minutes of Pace University, ranked as one of the nation's top 200 institutions of higher education.

Click here for more

Luxury Developers Get Serious About Art

Oct 17, 2016     Mansion Global

From local artists, to global art-world superstars, common spaces are getting dressed up

Click here for more

Touch-of-a-button Security Technology that City Dwellers Want in Their Homes

Sep 23, 2016     Real Estate Weekly

In Lower Manhattan, at the luxury condo tower 50 West, which is being developed by Time Equities and is currently still under construction, Seth Coston and his team are making sure the staff will be fully prepared for any possible security event.

Click here for more

INTERVIEW: Developer Francis Greenburger on Trends, Time Equities, and 50 West Street

Sep 13, 2016     City Realty

Francis Greenburger is the definition of the Renaissance man: his interests and impact are diverse.

Click here for more

Luxury in the Shadows of the World Trade Center

Sep 11, 2016     Reuters TV

There is more to the 15 year revival of the area around the World Trade Center than just the Freedom Tower.

Click here for more

Who’s Got the Power? Ten Top Names in New York Interior Design (Part 1)

Sep 09, 2016     Haute Living

Thomas Juul-Hansen: The Danish designer is known for his ultra-high-end work for the famous “Billionaire Building,” One57, and his soon-to-open 50 West Street in the Financial District.

Click here for more

Cool Condo Landscape Designs For The Hot Summer

Jul 31, 2016     Forbes

If you see green during summer months, chances are the landscaper or architect is top notch. For these condos and villas, landscaping is critical to the design—whether rooftops, courtyards, lounges, pool decks or observatories.

Click here for more

Urban Sanctuary Takes Shape at 50 West Street

Jul 20, 2016     Wall Street Journal

The space, still under construction in lower Manhattan, wraps around the base of a new, 64-story condominium tower known as 50 West Street.

Click here for more

Luxury NYC Residences Perfect for a Summer Staycation

Jul 18, 2016     New York Spaces

From private movie screenings to amenity-filled rooftops and outdoor spaces, these luxury residences are perfect for summer staycations!

Click here for more

As More Americans Work From Home, Residences Accommodate

Jun 27, 2016     AOL

One study found the number of people who work from home grew 100 percent since 2005, Wendy Gillette reports.

Click here for more

For New Yorkers Who Want to Live the High Life, New Buildings Beckon

Jun 19, 2016     Crain's New York

With a growing number of new, very tall buildings and skyscrapers reshaping New York City’s skyline, developers are vying for the attention of potential buyers and renters with a host of luxurious amenities.

Click here for more


Making Space for Manhattan Artists That They Otherwise Couldn’t Afford

May 30, 2016     The New York Times

Being in proximity to other artists is not the only appeal of working in New York.

“I love being influenced by working-class people,” Bahar Behbahani said last week inside a studio downtown. “That was never a problem in Iran, but once I came to America, I never get to do that, except with the cabdrivers.”

Now she does it almost every day. Since September, Ms. Behbahani has been working out of the 15th floor of 40 Rector Street in Lower Manhattan — and a construction site a block south, 50 West Street.


Playrooms That Are More Frank Gehry Than Fisher-Price

May 09, 2016     The New York Times

In his dozen years in real estate, J.P. Forbes has heard the same question, time and again, from clients with children.

“It’s always: ‘What’s your nearest park? What’s your nearest playground?’” Mr. Forbes said by phone last week from the Kent, a new 23-story condominium tower on the Upper East Side of Manhattan. Mr. Forbes, at the corner of 95th Street and Third Avenue, could simply respond: Why, just a block north, at the Marx Brothers playground. Instead, he can do one better.

“We tell them the park is right here,” Mr. Forbes, the sales director for Extell Development, said. “We brought the park indoors.”

Buildings Get Bike Friendly

May 06, 2016     The New York Times

At 50 West, a condominium under development in Lower Manhattan, residents will be able to take the building’s four Porsche bikes, which cost $3,700 each, out for a spin.


NYC Residential Buildings Take Family Amenities to the Next Level

May 04, 2016     Mommy Nearest

Time Equities’ 50 West (which owners will begin moving into this fall) has apartments as large as five bedrooms—and amenities galore. The company has teamed up with American Leisure for its amenities spaces, who will organize sports programming, too. “It’s geared toward getting kids off their devices,” says Axelrod. But they also wanted a building that appealed to kids with varied interests. So there’s also a movie theater, and a stage for shows and recitals. There’s an arts and crafts room, too.


New Look at the Amenities of Helmut Jahn's Financial District Tower

Apr 04, 2016     Curbed New York

Sales at the Helmut Jahn-designed tower at 50 West Street are going great (just check out its StreetEasy page), but there are still a few apartments left on the market in the 191-unit building. To entice buyers, the folks selling 50 West just released unseen renderings of the Thomas Juul Hansen-designed amenity spaces.

12 Designer Fitness Centers That Will Make You Actually Want to Work Out

Feb 11, 2016    

Ready to #getfit? Dip, squat and lunge in these incredible fitness sanctuaries.

5 Ways Luxury Buildings Are Trying to Woo Tweens

Feb 09, 2016

Having a children’s playroom for tenant use — for the elementary school set and younger — has been a standard amenity in new developments for more than a decade. But now developers have realized that if they want to attract families and keep them longer, it’s all about providing what tweens and teens want.


Pet Amenities for New York’s Lucky Dogs

Jan 22, 2016     New York Times

At 50 West, a luxury condominium rising in Lower Manhattan, a 200-square-foot area has been set aside for pets, and the management has approached a veterinarian who will be able to make house calls and the same groomers whom the fashion designer Isaac Mizrahi turned to when he wanted poodles dyed to match one of his collections.


Developer of Towering 50 West Street Provides Inspiring Site for Artists

Jan 19, 2016     Tribeca Tribune

Something besides money is being churned out of Lower Manhattan’s real estate boom. It’s art. At 40 Rector Street, a block from the 64-story, 780-foot-high residential tower under construction at 50 West Street, are two roomy studios. There, next to the new building's high-tech sales office, artists are creating works inspired by the plans, people and structural innards of the nearby soaring tower.


NYC's In-House Powerhouses

Jan 01, 2016     The Real Deal

A onetime art history and historic preservation student, Roberta Axelrod may seem like an unlikely promoter of shiny, new condos. But the 34-year veteran of Time Equities defies that notion; to date, the director of sales for developer Francis Greenburger has been involved in the conversion or sale of over 10,000 units across 125 projects. Axelrod, who went to Barnard and later earned a master’s degree at Columbia University’s School of Architecture and Urban Planning, said her first job out of school was working as a HUD counselor — giving advice to low- and moderate-income New Yorkers on buying, renting, obtaining mortgages, handling foreclosures and dealing with credit issues. After landing the Time Equities’ job, one of her first assignments was working on the Clinton Hill Co-op Apartments, a 1,200-unit residential complex that Time Equities converted into co-ops in 1984.


Under Construction: Talking Dining at Time Equities' 50 West Street

Jan 13, 2016     Commercial Observer

“What I would like is to find a restaurant that is comfortable and at the same time high quality, but would have a menu that if you are going there twice a week, you wouldn’t mind,” Mr. Greenburger told Commercial Observer. “I have to find a Gotham look-alike.”


The Sky's the Limit

Dec 01, 2015     New York Family

Amazing new buildings are cropping up all over New York City, and from a Brooklyn condominium with private individual outdoor spaces to an Upper West Side building with a communal room just for tweens, many of these new developments also include impressive arrays of family-friendly amenities, adding to the ever-growing list of typical building features.


50 West Diwali Event

Nov 18, 2015     Real Estate Weekly

In partnership with the Association of American Physicians of Indian Origin (AAPI), Lower Manhattan’s prominent 64-story high-rise 50 West hosted an intimate gathering on Wednesday, October 28th in celebration of Diwali. With over 100 people in attendance, guests were treated to authentic Indian cuisine and a Bollywood dance medley performed by the Naseeb Dance Group, while learning more about the features and amenities available at 50 West. Since its sales launch in the summer of 2014, the project has witnessed an influx of potential purchasers hailing from countries across the globe.


The New New York Skyline

Nov 18, 2015     National Geographic

Manhattan is in the midst of an unprecedented boom in tall buildings. Before 2004, Manhattan was home to 28 skyscrapers 700 feet and taller. Since then, an additional 13 have been built, 15 are under construction, and 19 are proposed—47 more in all. These additions are rapidly—and radically—changing the skyline.


Home is Where the Art Is

Nov 10, 2015     Haute Residence Magazine

In May 2014, Israeli artist Noa Charuvi was given a studio space in lower Manhattan, an honorarium, and access to the construction dig at 50 West, a luxury residential tower from Time Equities Inc. Her task: to create work in response to the construction of the 64-story skyscraper.


Building with Art in Mind

Oct 12, 2015     Downtown Magazine


50 West Street is Topped Out and Nearing Exterior Completion

Oct 23, 2015     New York YIMBY

Exterior completion is approaching for one of the most dramatic additions to the Downtown skyline in decades. The Helmut Jahn-designed residential skyscraper at 50 West Street reached its full height of 784 feet in September. As of today, most scaffolding has been removed from the crown, revealing a slanted concrete halo. The elegant concrete band will soon be obscured by a cocoon of curvy glass, which is being installed only nine floors below.


Home Study: Developers Offer Classes for Residents

Oct 21, 2015     Wall Street Journal

Time Equities, developers of this lower Manhattan building, are members of the same family that founded Greenburger Associates, the literary agency that once represented Franz Kafka, and more recently, Dan Brown. The two decided to team up to offer free children’s book-writing classes. The course will include visits by children’s book authors who will read and talk about their work. The program is aimed at children from about 3 to 8 years old. Illustration lessons may be added, says Roberta Axelrod, director of marketing and sales for Time Equities.

The 190-unit building, set to open late 2016, is more than 50% sold. Prices range from $1.962 million to $18 million and up for penthouses.


The next generation of Gotham’s grooviest skyscrapers

Oct 20, 2015     New York Post

New York is undergoing a skyscraper evolution with a slew of towers ranging from 800 feet tall to nearly twice that; and all clamoring for a spot on the skyline.

The demand for tall, taller and tallest is being fueled by a safe city and banking haven that will welcome a record 58 million visitors, NYC & Co. predicts.


The Cellphone Imperative: If I Can’t Text, I’m Moving

Oct 09, 2015     The New York Times

What’s more frustrating than being cut off in the middle of an important phone call or missing an urgent text because of a bad wireless connection? Having it happen while you’re in your own living room.

As New York City apartment towers are built to new heights using cutting-edge design and technology, developers still often find themselves stymied by an important aspect of contemporary life: providing crystal-clear, never-quit cellphone service.


Jean-Georges Vongerichten Has Designs on South Street Seaport

Sep 08, 2015     New York Times

The chef Jean-Georges Vongerichten is planning an ambitious new food market to anchor the culinary offerings at the South Street Seaport starting in 2017


14 Years Later, Where do Things Stand in Lower Manhattan?

Sep 11, 2015     Brick Underground

It's been said that necessity is the mother of invention: Fourteen years after the horrific events of 9/11, lower Manhattan is dramatically different. From the immediate months after the tragedy to the concerted revitalization efforts in the years that followed, and onto the boom-and-bust cycle of the aughts to the current boom period, this slice of downtown—which includes Tribeca, Battery Park City, the Financial District, and Civic Center—has been the subject of much speculation and hopeful curiosity. Today, we take a look back on how the area's changed in the past decade and a half, what buyers and renters will find there now, and what the future holds:


Helmut Jahn's 780-Foot West Street Tower Has Topped Out

Sep 11, 2015     Curbed New York

The last time we checked in at 50 West Street, the glassy 780-foot condo designed by German architect Helmut Jahn, work had reached the 50th floor of the building. But today, Field Condition reports that the tower has officially topped out, and construction is now happening on the observation deck that will sit atop the building. Interior work is also underway on its 191 condos, and the structure is still on target for a 2016 completion date.


The Financial District: A Neighborhood With Two Faces

Aug 05, 2015     New York Times

But there are signs that the Financial District is starting to hit its stride as a real neighborhood, not just home to Wall Street and much of the city’s financial services industry. The Fulton Center transit hub is open; tenants began moving into One World Trade Center last fall; and Ms. King-Brown said it was not unusual to see people walking down the street with strollers.


Ultimate Guide To Family Life In Lower Manhattan

Jul 01, 2015     New York Family

“Families like Battery Park City because it offers the perfect mix between suburban amenities and city living.” Spotlight on: 50 West. Prices start at $1,960,000 for a one-bedroom in this 64-story tower, but it’s the amenities that will soar to new heights when the building opens in the fall of 2016. The 20,000 square feet of amenity space include a kids’ playroom (with outdoor space), an arts and crafts room, a game room with a ping pong table, a pool table, and foosball, as well as a 60-ft indoor pool with a lifeguard. Battery Park City Stat: $3 million three-bedroom sale.


Luxury property developer finds a little feng shui goes a long way

Aug 13, 2015     South China Morning Post

In some cases fortuitous feng shui was a matter of happenstance. 50 West, in Manhattan's financial district, was built without the oversight of a feng shui master. 50 West in New York. In feng shui, the curves of the building are considered an embrace that holds in the energy. But after a few Chinese buyers mentioned the units had exceptionally positive energy the developers were intrigued enough to do some research.


Destination: Second Home

Jul 21, 2015     Modern Luxury Interiors: California

Whether you're hunting for a pied-a-terre in the heart of a bustling metropolis or a seaside villa on a secluded Caribbean island, consider these 10 properties-all with serious design cred-for your second (or third or fourth) home.


Where Will John Legend and Chrissy Teigen Move Next?

Jul 01, 2015     Elle Decor

50 West Street--Located in Manhattan's Financial District, penthouse 59B of the luxury high-rise offers sweeping views and access to a rapidly developing, family-friendly area. The 3,594-square-foot unit boasts three bedrooms, four bathrooms, an open kitchen, and ample living space for party hosting.


Checking In On Helmut Jahn's 780-Foot West Street Tower

Jun 23, 2015     Curbed New York

Time Equities's 64-story condo tower at 50 West Street has been a long time coming, and construction on the glassy Helmut Jahn-designed building is in the final stretch. Work has reached the 50th floor, and it's on track for a 2016 completion. Field Condition recently toured the construction site and sales gallery, giving a look at the tower's current state and a preview of the Thomas Juul-Hansen-designed interiors. The 191 condos are currently 50 percent sold. At 780 feet, the tower is kind of a shorty compared to many new condos, but thanks to its location near the southern tip of Manhattan, it still has some pretty great views.


FiDi’s Newest (and Next) Projects

Jun 09, 2015     New York Observer

Downtown used to be where people worked, not lived or played. But it’s now home to some of the most dynamic development in Manhattan, while demand continues to increase. Indeed, according to Platinum Properties, in the first quarter of 2015, the average sales price of two-bedroom units increased more than 20 percent over the same period in 2014, while one-bedrooms increased more than 13 percent since the last quarter of 2014.


High-Flying FiDi: Extreme Downtown Finally Gets Its 15 Minutes

Jun 06, 2015     New York Observer

“Fifty West changed the game,” says Luis D. Ortiz, an associate broker for Douglas Elliman and a cast member of the Bravo TV show Million Dollar Listing New York. “They spent $2 million on their sales office and raised their prices several times in less than a year. Now you can see apartments on the market there for $3,000 per square foot.”


Eat, pay, love: Restaurants foot the bill to open up in NYC

May 18, 2015     New York Post

Francis Greenburger, founder of Time Equities, is trying to attract an upscale eatery for a two-level space at his new tower at 50 West St., near both Brookfield Place and the World Trade Center. “[Downtown] is like fairy dust and is spectacular. Here you will be looking out over the canopy of trees on West Street and the landscaped plaza and it will be a very serene feeling,” said Greenburger. “We are looking for a very high-quality restaurateur and would rather take a little less and not compromise on the quality.”


These are the latest luxury housing amenities

May 25, 2015

The New York Times called 2015 the Year of the Condo, noting so many new buildings of condos under construction that there are fears of a glut. Bloomberg recently noted a rise in rentals above $50,000–the number tripled since 2008. One thing is clear: there is no shortage of domestic developments aiming for the one percent, whether they hail from the U.S. or abroad...The 64-story residential tower 50 West offers floor-to-ceiling windows and neutral colors to keep the emphasis on the view. The residents’ observatory at 734 feet offers even better views of the New York Harbor with binocular tower viewers, and for outdoor entertaining on high, it has two barbecues with private dining areas, an outdoor kitchen, and a banquet table.


On the Rise

Oct 30, 2014     New York Family

A roundup of NYC's most family-friendly new buildings and classic properties--all with multi-bedroom units and amazing kids' amenities.


Nearly half of NYC luxury product bought sight unseen

Nov 10, 2014     The Real Deal

A week earlier, a buyer signed a contract Ð also off of floorplans Ð on a $10.55 million, 3,594-square-foot penthouse at Time Equities' 50 West. The building's 191 units are currently 40 percent sold, said Time Equities' director of residential sales and marketing Roberta Axelrod.


Construction Update: 50 West

Nov 12, 2014     New York YIMBY

50 West Street is finally changing, and the tower is now rising above ground level.


Nearly Half Of New York City's Luxury Apartments Are Bought Off Floor plans Alone

Nov 12, 2014     Business Insider

A week earlier, a buyer signed a contract Ð also off of floor plans Ð on a $10.55 million, 3,594-square-foot penthouse at Time Equities' 50 West. The building's 191 units are currently 40 percent sold, said Time Equities' director of residential sales and marketing, Roberta Axelrod. In the current market, buyers have been eager to purchase early, before prices increase, according to Axelrod. "People are anxious to get in on it and not miss the opportunity," she said. "If you buy sooner, not only is the price going to be less, but there's more selection of units and more availability."


Construction Update: 50 West

Nov 12, 2014     New York YIMBY

The long-stalled 50 West Street is about to begin rising, as construction equipment has appeared, and excavation has finally resumed. Designed by Helmut Jahn, the tower was put on-hold during the financial crisis, and its appearance has undergone several minor revisions since the initial iteration was proposed. In this case, the wait was a good thing, as the revamped tower now has storm-resistant capabilities; the original tower would have been flooded extensively during Hurricane Sandy. With the re-configuration of the floor plan, 50 West Street can now withstand a similar event, as mechanicals will be located well above the ground floor. Per The Real Deal, the developer is Francis Greenburger of Time Equities.


Virtual reality ready to revolutionize residential sales marker

Nov 21, 2014     Real Estate Weekly

Sales offices now often feature touch screens with information on units and renderings, while phone and tablet apps allow potential buyers to scope out apartments from anywhere. Increasingly, technology integrates all aspects of a sales center. For example, tech firm DBOX has outfitted the sales center for 50 West, a downtown luxury condo development by Francis Greenburger's Time Equities. Once prospective buyers pick an apartment on a touch screen, the chosen unit lights up in a model of the tower, while the views from its windows are projected on the surrounding walls. It's not quite virtual reality, but it comes close.


11 Luxurious Outdoor Spaces

Nov 24, 2014

Want a panoramic view of the New York harbor? It might be hard to beat the sight lines offered by the Observatory, 734 feet in the air, at 50 West.


Selling Condos with a Tap and a Swipe

Dec 14, 2014     The New York Times

At 50 West, a 64-story curved glass tower with 190 units priced from $1.83 million to more than $18 million, Time Equities opted for an interactive gallery with a 16-foot-wide screen that provides 180-degree views from every apartment elevation as well as four customizable model interiors, dioramas, floor plans and a scaled building model that illuminates individual units, all operated by touch-screen computers.


Snow Big Deal: Stay Toasty In Theses Luxe In-Building Lounges

Dec 12, 2014     Brick Underground

When Financial District condo tower 50 West Street is completed next fall, it will have an entertainment floor, which includes a theater, library and the lounge above, plus views of the wintry world below through the floor-to-ceiling windows.


Rise Of The New Downtown New York

May 15, 2015     Departures Home + Design Spring 2015

The spotlight is on the bold Manhattan skyline of the once-sleepy Financial District as developers, restaurateurs, and retailers rebrand the area for luxury shops and residences.


How art became real estate's hottest sales tool

May 13, 2015     New York Post, Alexa

In New York, Time Equities is adding an artist-in-residence program to its much-anticipated 50 West project. Along with hiring a curator to commission and source works, the firm's founder and CEO, Francis Greenburger, has brought on emerging artists to document the rising of the lower Manhattan tower in exchange for free studio space.

Click here for more


For worldly workaholics, there's no place like the home study

Apr 22, 2015     New York Post

At the glassy, 191-unit 50 West high-rise in the Financial District, the third floor includes 15 private office condominiums for sale, of which nine are left. The windowed offices come at an extra cost: $496,000 to $1.6 million.

Click here for more


These Construction Worker Paintings Give New Meaning to 'Artistic Development'

Apr 17, 2015     New York Magazine Bedford + Bowery

When walking into a luxury Manhattan highrise, most of us don't normally stop to think of all the construction workers who lent their hard work and expertise to the project, and all too often we don't stop to notice the art on the wall, either, or to consider the artist behind it. But Bushwick artist Paul Anthony Smith took the unlikely subject of construction workers and created bold paintings that are hard to miss, to be featured prominently in an elaborate new building in lower Manhattan. Smith has created three paintings for a new condominium high-rise designed by architect Helmut Jahn, currently under construction at 50 West Street.

Click here for more


TEI releases tony FiDi retail space to market

Apr 02, 2015     Real Estate Weekly

Time Equities Inc. announced Monday that the 10,560 s/f retail space at the firm's ground-up luxury development, 50 West, is available for lease.


50 West Coming Soon

Apr 01, 2015     Downtown Magazine

50 West, from developer Time Equities Inc., will be a 64-story luxury residential tower rising in the 'New Downtown.'

Click here for more

Inside Brookfield Place, the Swanky Mall Opening Near the World Trade Center

Mar 25, 2015     Bloomberg Businessweek

In the shadow of One World Trade Center, the colossal skyscraper in Lower Manhattan, lies a newly renovated luxury mall that hopes to be a mecca for swanky shopping.


50 West Seeks an Upscale Eatery

Mar 30, 2015     Wall Street Journal

After years of delay caused by the financial downturn, developer Francis Greenburger in 2013 was finally able to restart construction on what will likely be his signature project: a 63-story Helmut Jahn-designed residential tower rising at 50 West St.


Hitting the Market Sweet Spot

Mar 01, 2015     The Real Deal

Similarly, the lion's share of listings at 50 West, the crystalline 64-story, 191-unit spire going up in the Financial District, fall in the same price range. That building, which is being marketed by its developer, Time Equities, was nearly half sold last month, StreetEasy shows.


The new rise of Manhattan's Financial District

Mar 11, 2015     New York Post

From the rise of One World Trade Center to the rebuild of the Fulton Street subway station to the restaurants and retail going in at the renovated Brookfield Place, FiDi has seen more than $30 billion in public and private investment over the last decade.


Behind the Curved Glass of New York's Residential Towers

Mar 13, 2015     New York Times

At the construction site morphing skyward at 50 West Street, a curvaceous 64-story glass-and-steel condominium whose distinguishing exterior motif will be its transparent assemblage of rounded corners, Daniele Petroni, protected from a flutter of snowflakes by his fashionably gray hard hat, gave a huge curved glass panel near the base a paternal pat.


Karaoke Rooms and Climbing Walls: Kids' Amenities Go Over the Top

Mar 19, 2015     New York Observer

Francis Greenburger hired the Little Red School House, a private school in Greenwich Village, to help design the children's programming at his new 50 West Street condo project. "They suggested activities that children won't have the ability to do in their own apartment," said Javier Lattanzio, sales manager for the 64-story, curved glass tower, which will top out in fall 2016.


Ridiculously Chic Bathrooms

Mar 02, 2015     DuJour

Home design trends tend to be in a constant state of flux-one minute we're surrounded by chevron prints and brass fixtures and the next, all eyes are on farmhouse-inspired driftwood. Kitchens are perpetually becoming higher-tech, living rooms are going less formal and master bedrooms are transforming into spacious suites. Bathrooms, on the other hand, consistently feel like an afterthought in the hierarchy of home improvements.


What stores & restaurants are in store for Downtown

Mar 12, 2015     Downtown Express

Indeed, over the next two years more than two million square feet of new and repositioned retail will be opening throughout the Financial District and not just in one concentrated corner. In fact, the new retail is spread throughout Downtown - from Brookfield Place to the World Trade Center, from South Street Seaport to Fulton Center, from the thriving Broadway corridor to the bases of landmark towers at One Wall Street, 28 Liberty St. and 70 Pine St., all are being born anew, much like the new 24/7 neighborhood they call home.


Innovations in Glass: Straight Story on Curves

Mar 01, 2015     Architectural Record

Technical innovation has made curved-also called bent-glass newly versatile. Aesthetic motives vary. While Basel-based Herzog & de Meuron wanted a surface that would react to changing light, Chicago's JAHN is using curved glass to soften the silhouette of 50 West, a 64-story residential tower with rounded corners rising in Lower Manhattan.


Properties with art at their heart

Feb 12, 2015     Financial Times, How to Spend It

Today, of course, luxury developments are often designed by the world's most celebrated architects, and cutting-edge contemporary space lends itself particularly well to artistic display, as Greenburger's latest project, 50 West (properties from $1.83m to $18.63m) in Manhattan, demonstrates. "The lobby is like a gallery, with the work on display visible from inside and outside the building. It's even become an 'alternative' arts venue, and what we show here is reviewed by the art press.


The 5 ritziest real estate trends for 2015

Jan 29, 2015     New York Post, Alexa

Great views and exposure to natural light are the ne plus ultra of NYC living. Several upcoming luxury Manhattan projects will sweeten these privileges for lucky buyers via curvy glass exteriors, a design trend that promises wider views and captures daylight through expanded angles...Lower Manhattan's 50 West Street, which wraps up construction in 2016, will stand 64 stories, sheathed in a curved-glass facade.


50 West: Construction Update

Jan 26, 2015     Field Condition

Superstructure has reached the 17th floor at Helmut Jahn's 50 West Street. The 64-story, 780-foot residential tower will bring 191 condo units to Lower Manhattan. Some of the condo units will feature duplexes while others offer double height living rooms with skyline views. Amenities in the building include a pool, private fitness center, an entertainment floor, a landscaped rooftop observatory, and office condominiums on the third floor that residents can purchase for the ultimate home office.


NYC's Premiere Properties, 50 West

Jan 15, 2015     Luxury Listings

This penthouse home features a wall of windows and three exposures providing unrivaled panoramic views of New York Harbor and the Statue of Liberty.


A conversation with Helmut Jahn, the Architect Behind One Liberty Plaza in Philadelphia

Jan 20, 2015     The New York Times

Mr. Jahn, 75, is a German-born architect based in Chicago whose work around the world includes the Sony Center in Berlin and One Liberty Plaza, one of the tallest buildings in Philadelphia. He is currently working on 50 West, a luxury condominium tower in Lower Manhattan.